Your Realistic Expectations are Unrealistic

February 7, 2018

Have you ever experienced a time in your life when you bit off more than you could chew?   Or had your expectations turn into more than you bargained for?   When the opportunity to move Jacoby Expo to a convenient downtown location, it was too good to pass up.   It was more than …

To Invite or Not Invite the Press

January 24, 2018

When a 200,000-gallon tank erected for wakeboarding performances for the Atlanta Boat show suddenly collapsed, flooding the Georgia World Congress Center, the media was there to capture every moment.  Thankfully, no injuries were reported and there was minimal damage.  One could assume that such an incident might have been the shows unraveling, but the opposite …

The Benefits of A Post Show Meeting

January 17, 2018

After months of planning, the show has finally come to a close and you would like nothing better than to squeeze in some much-needed relaxation.  Unfortunately, that cabana and margarita (a person can dream, right?) are going to have to wait; alas, it’s time to host a post-event meeting.  

Four Types of Bad Clients

December 12, 2017

Have you ever gone out of your way to avoid someone?  Perhaps you’ve done the supermarket aisle evasion dance, or the pretend to look preoccupied and pray you escape detection maneuver.  Sometimes escape is elusive and those dreaded moments turn into contemplating a new kind of exit strategy amidst the polite nodding and smiling.  It …

Reasons for Attending Functions that Don’t Directly Point to New Business

September 27, 2017

                  Hindsight is a beautiful thing. Unfortunately, you have to live through the moment to gain it, which doesn’t always make it very applicable.  When it comes to attending social functions, many of us can be wary of attending, especially if they are optional and don’t seem …