Your Realistic Expectations are Unrealistic

February 7, 2018

Have you ever experienced a time in your life when you bit off more than you could chew?   Or had your expectations turn into more than you bargained for?   When the opportunity to move Jacoby Expo to a convenient downtown location, it was too good to pass up.   It was more than …

Four Types of Bad Clients

December 12, 2017

Have you ever gone out of your way to avoid someone?  Perhaps you’ve done the supermarket aisle evasion dance, or the pretend to look preoccupied and pray you escape detection maneuver.  Sometimes escape is elusive and those dreaded moments turn into contemplating a new kind of exit strategy amidst the polite nodding and smiling.  It …

Benefits to Signing a Multi-Year or Multi-Show Contract

December 7, 2017

  Reliable.  Consistent.  The defining aspects of these attributes can relieve stress, give strength, and provide harmony.  Subtract these qualities from something or someone, and life suddenly gets a lot more difficult.  Take something as inconsequential as your favorite restaurant and imagine the food and service to be completely inconsistent.  It’s incredibly frustrating.  Deduct reliability …

The Benefits of Serving on a Board

September 6, 2017

                    There is a constant hum that echoes at the back of the minds of humankind; an unmistakable urge to make progress and surpass previously set thresholds.  Its identity is both anonymous and ubiquitous.  Some refer to it as their driving force, while others chalk it …