June 20, 2018
Nearly one in five Americans live with a disability, an impairment that affects their ability to engage in day-to-day tasks. It’s a huge burden that can be overlooked by those that don’t have to think about living life with a disability.
June 13, 2018
Companies like to sponsor events if it’s a win-win proposition. Winning is good, but nowadays winning means more than having a logo pasted everywhere in exchange for financial support. It means experience plus marketing – aka experiential marketing – and it’s something that companies and event planners are embracing and so should you.
May 23, 2018
Sales versus operations are almost as perplexing as the answer to the old-age question of which came first, the chicken or the egg. Do operations come first or do sales eclipse the importance of the day-to-day? One is your bread and butter. The other is the backbone of the entire business. I’ll leave you to …
May 16, 2018
It’s been said that the early bird gets the worm – the reward for being motivated enough to act on something – and in the trade show business the early bird saves money and avoids getting charged astronomical rush fees. Almost any business that offers a good or service will charge extra fees to compensate …
May 9, 2018
There are people who love to stir up drama and then there are those who run as far away from any sign of a dramatic showdown. Drama might make for good reality tv, but in real life, drama is exhausting and needless.
May 2, 2018
At Jacoby Expo, we value the insight that leading experts in our industry have to offer. That’s why we are excited to announce a feature on our blog we are calling, Insight From The Experts. Our guests will be sharing their tips and secrets to success in the trade show world with you!
April 25, 2018
If you are on the fence about whether or not you should take continuing education courses, welcome to the club. It can be a big decision. There are so many factors to take into consideration like cost and time. And is it really worth the brain stamina? Unfortunately, there is no “right” answer – this …
March 28, 2018
The act of taking time to care for yourself, known as self-care, is an important practice that is essential to well being. It’s deliberately setting time aside out of your busy schedule to focus on your needs. It sounds refreshing. It also sounds elusive.
March 21, 2018
Before you leave to go on vacation do you make sure that everything is safe and secure on the inside of your house but leave the doors and windows unlocked and open? Unless you want to invite criminals and nature into your home while you are away, the correct answer would be…..no. That would …
March 7, 2018
At Jacoby Expo, we value the insight that leading experts in our industry have to offer. That’s why we are excited to announce a new feature on our blog we are calling, Insight From The Experts. Our guests will be sharing their tips and secrets to success in the trade show world with you!