Archives

Reasons for Attending Functions that Don’t Directly Point to New Business

September 27, 2017

                  Hindsight is a beautiful thing. Unfortunately, you have to live through the moment to gain it, which doesn’t always make it very applicable.  When it comes to attending social functions, many of us can be wary of attending, especially if they are optional and don’t seem …

Using Live Video at Events

September 19, 2017

                  Spreading the word has, thankfully, evolved beyond smoke signals and an elaborately dressed town crier shouting “hear ye, hear ye” in the town square.  It’s no secret that one of the easiest ways to get your message to the masses is via online social media.  And …

Importance of Details in the Pre-Show Planning Process

September 14, 2017

                  If you can relate to the phrase, “if you want it done right, you have to do it yourself,” then you are not alone.  Most of us have found ourselves in a situation that requires us to delegate a task to someone else.  For Show Managers, …

Your Show Success Hinges on Your Partnerships

August 22, 2017

  History is an open vault filled with example after example of humankind uniting together for a common goal. A passion-driven coalescence would often prove to be the turning point in whatever war or injustice was being fought. Perhaps one of the most memorable examples of steadfast partnerships was between President Franklin Roosevelt and Prime …

Fresh Show Floor Design Ideas on a Budget

August 7, 2017

                    Our culture has an obsession with enhancement. This focus on fine-tuning is not unique to the western world and extends beyond borders to almost every corner of the earth. From the culinary arts to genetic engineering, there is a desire to ameliorate our craft. What …

How to Make the Best Out of a Bad Situation

July 11, 2017

It’s often pejoratively said that if someone gives the impression that they regard their career too highly and spend an exorbitant amount of time at work then they must be “married to their job.” While in some instances it might have deeper implications, it’s also an interesting work-life dichotomy. Instead of the usual vows, they …

Project Based Fees or Retainers: Which Is the Right Solution for You?

July 5, 2017

Choices. We are inundated with making thousands of them every day. From small inconsequential ones to life-altering ones, we are locked in a decision-making continuum. And it can cripple us with hesitation. In the business world, sometimes taking more than a brief pause can mean opportunities pass without a second chance. However, common sense tells …

The Difference Between an Expo Management Company and a Party Planner

June 21, 2017

  Most of us can think of that one person in our social circle that seems to possess superhuman abilities when it comes to pulling off what feels impossible to the rest of us. A mishmash of Martha Stewart and David Tutera, this imaginable acquaintance can create a party that will be the cause celebre …

Why the CVB in your Show’s Host City is so Important

May 24, 2017

Every once in awhile something comes along that sounds too good to be true and it turns out to actually be true. There is no catch or cheesy gimmick. Once you discover it, there is no turning back to the dark ages when you had no idea such an amazing resource existed. The Convention and …

Signs it’s Time to Start Looking for a New Partner

May 16, 2017

We all can attest that life sometimes gives us lemons.  There are times when they get dropped on us in bulk.  Either it’s from results of choices we have made or from those around us.  Occasionally, it’s a combination of the two.  When it’s from people on the outside that are causing the adversity, there …