Archives

How To Successfully Implement Live Streaming Into Your event

April 17, 2019

A question I often receive from colleagues and readers is “how can I gain more visibility for my event?” and I usually respond with a question of my own…Have you tried live streaming your event? That’s usually when I hear crickets. Just kidding (kinda). But all teasing aside, a live stream can be, shall we …

We Were Caught Talking About CEIR’s Event Performance Analyzer

March 29, 2019

Last month, CEIR gave me a shout out in return for a blog post I wrote and published about one of the best tools they provide known as the Event Performance Analyzer on their site.I really love to write about the things that make me a better professional…the stuff that I can really dive into …

IAEE’s MemberLink is A Great Tool For Show Managers

September 26, 2018

Are you ever asked a question in your profession and you genuinely don’t know the answer? It’s frightening. Especially when you might be seen as an expert in your field. Obviously, you don’t want to be incorrect in your information, but sometimes it’s hard to know everything.

Should You Get Certified in Exhibition Management (CEM)?

April 25, 2018

If you are on the fence about whether or not you should take continuing education courses, welcome to the club.  It can be a big decision. There are so many factors to take into consideration like cost and time. And is it really worth the brain stamina? Unfortunately, there is no “right” answer – this …

To Invite or Not Invite the Press

January 24, 2018

When a 200,000-gallon tank erected for wakeboarding performances for the Atlanta Boat show suddenly collapsed, flooding the Georgia World Congress Center, the media was there to capture every moment.  Thankfully, no injuries were reported and there was minimal damage.  One could assume that such an incident might have been the shows unraveling, but the opposite …

Four Types of Bad Clients

December 12, 2017

Have you ever gone out of your way to avoid someone?  Perhaps you’ve done the supermarket aisle evasion dance, or the pretend to look preoccupied and pray you escape detection maneuver.  Sometimes escape is elusive and those dreaded moments turn into contemplating a new kind of exit strategy amidst the polite nodding and smiling.  It …

International Association of Exhibitions and Events (IAEE)

October 5, 2017

There is a Portuguese idiom that admonishes Brazilians to make the best out of the resources available.  When translated to English, it simply says this: “if you don’t own a dog, hunt with a cat.”  The sentiment is wise, but staying within those parameters often limits potential possibilities of growth and betterment.  Accumulating more resources …

How Innovative Perspective Can Drastically Alter an Established Industry

June 20, 2016

History is replete with many examples of innovative, far-sighted thinkers who have come up with an idea that revolutionized or completely altered established industries. By analyzing highlights of these companies you can identify the trends and similarities of their success. Uber Looking at a more recent example, the novel ridesharing service Uber has upended the …

Exhibitions Means Business Meeting with Washington DC Politicians

June 3, 2016

Many view exhibitions and tradeshows as little more than industry meeting grounds; places to share ideas, purchase products and network with others in your field. While these preconceived notions are accurate to a point they dramatically underestimate the potential impact of tradeshows and expos. The truth is that events such as these have a massive …