June 27, 2018
Size -bigger is better- is often used as an indicator of success and how it can improve performance. Naturally, one would think that a larger and flashier trade show booth would yield better results than a small booth. Not so fast. Success doesn’t boil down to size when it comes to trade show exhibits. At …
June 20, 2018
Nearly one in five Americans live with a disability, an impairment that affects their ability to engage in day-to-day tasks. It’s a huge burden that can be overlooked by those that don’t have to think about living life with a disability.
June 13, 2018
Companies like to sponsor events if it’s a win-win proposition. Winning is good, but nowadays winning means more than having a logo pasted everywhere in exchange for financial support. It means experience plus marketing – aka experiential marketing – and it’s something that companies and event planners are embracing and so should you.
June 6, 2018
At Jacoby Expo, we value the insight that leading experts in our industry have to offer. That’s why we are excited to announce a feature on our blog we are calling, Insight From The Experts. Our guests will be sharing their tips and secrets to success in the trade show world with you!